Meghan Markle has been issued a stern warning over the timing of a new project that is close to her heart the launch of her first rosé as speculation grows around a potential reunion between Prince Harry and King Charles.
The Duchess of Sussex officially launched her rosé wine under the As Ever lifestyle brand on July 1, a date that did not go unnoticed by royal watchers. The launch sold out within minutes, echoing the success of her previous As Ever pantry products.
However, July 1 also marks what would have been Princess Diana’s 64th birthday — a date with deep emotional resonance for royal fans around the world. That timing has stirred debate.
PR expert Edward Coram-James addressed the move in a statement to Express, noting, “Launching a rosé on July 1st, Princess Diana’s birthday, is no accident.” He added, “Meghan’s team surely understands how much emotional significance that date holds, especially for British and global audiences who still hold Diana’s legacy close to heart.”
While acknowledging the emotional intent, Coram-James also cautioned Meghan about the public perception. “But there’s also a fine line here. It risks coming off as exploitative. Diana isn’t just a marketing tool, and the British press and public are quick to call out anything that seems like ‘using’ her memory for personal gain, especially from Harry and Meghan, who are already under intense scrutiny for their media moves.”
The warning comes amid growing speculation that Prince Harry’s upcoming Invictus Games in Birmingham could serve as a platform for a long-anticipated reconciliation between him and King Charles. Any perceived missteps by Meghan in the lead-up to such a crucial royal moment may carry additional weight, particularly in the eyes of the UK media and public.
While Meghan’s rosé release reflects her continued push into the lifestyle and branding world, critics argue that attaching such a venture, however indirectly to Diana’s legacy could complicate the Sussexes’ ongoing efforts to repair public perception and family ties.
As the Invictus Games approach and the royal spotlight intensifies, all eyes will be on how Harry and Meghan navigate this delicate chapter.
